Created during the 2020 lockdown, this project transformed a small apartment into a fully functional creative studio, proving that strong ideas and craft can outperform scale and resources. I conceived and co-directed the music video for Matahoney, producing the project end to end with a minimal crew and a self-funded, DIY approach. From concept and direction to production, editing and color grading, the entire piece was built in-house, collaborating remotely with filmmakers, stylists and designers to deliver a visually ambitious result that feels closer to a studio production than a home-made one. The project reflects my approach to creative direction under constraints, turning limitations into a creative engine and demonstrating how experimental, conceptual work can still achieve a refined, cinematic outcome.